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NTTO Releases 2025 Canada & Mexico Land Visitor Data
NTTO Releases 2025 Canada & Mexico Land Visitor Data

NTTO Publishes Characteristics of Canada and Mexico Land Visitors to the United States for Calendar Year 2025 Canadian-Land's Top State Visited: New York (2.1 million) Mexican-Land's Top State Visited: California (6.3 million) The National Travel and Tourism Office (NTTO) is reporting... Continue Reading

Date posted07/9/2026


Bidding is Open!! IITA Summit 2029 and 2027 Operator Retreat/Board Meeting
Bidding is Open!! IITA Summit 2029 and 2027 Operator Retreat/Board Meeting

DMO Members As a destination marketer, you understand the immense value of hosting tour operators for firsthand experiences. We are excited to offer you the opportunity to host 30+ operator companies (and potentially 40+) for IITA Summit 2029. This event allows you to showcase your local... Continue Reading

Date posted07/8/2026


Now Accepting Proposals: Call for Presentations for IITA Summit 2027
Now Accepting Proposals: Call for Presentations for IITA Summit 2027

Do you have insights, strategies, or success stories that can help advance international inbound travel to the United States? The International Inbound Travel Association (IITA) is now accepting presentation proposals for IITA Summit 2027, taking place January 31–February 3, 2027, in... Continue Reading

Date posted07/7/2026


NTTO: April 2026 International Travel Volume
NTTO: April 2026 International Travel Volume

April 2026 Total International Travel Volume to and from the United States In April 2026, international visitor arrivals to the United States totaled 5,645,630, while outbound travel departures from the United States by U.S. citizens totaled 8,518,078 Data recently released by the National... Continue Reading

Date posted07/6/2026


Inbound Insider Steps To Success™ Destination Reference Program
Inbound Insider Steps To Success™ Destination Reference Program

Showcase Your Success. Inspire Other Destinations. Strengthen International Readiness. Have you successfully implemented Inbound Insider Steps to Success™ in your destination? The Steps to Success Destination Reference Program recognizes destinations that have invested in international... Continue Reading

Date posted07/2/2026


IITA Advocates for Group Tour Solution in National Parks Legislation
IITA Advocates for Group Tour Solution in National Parks Legislation

IITA continues to engage with Congress on implementation of the proposed National Park Service international visitor surcharge as lawmakers advance legislation to codify the fee. Both the America the Beautiful Act (S. 1547) advancing from the Senate Energy and Natural Resources Committee and... Continue Reading

Date posted06/25/2026


Steps to Success Delivers Real ROI
Steps to Success Delivers Real ROI

Pictured from left to right: Bill Lee, Commissioner (New Mexico Tourism Commission), Jessica Fox, Director of Marketing & Sales (Sandia Peak Tram), Holly Marquez, Travel Trade Program Coordinator (New Mexico True), Cody Johnson, Communications Director (New Mexico True) New Mexico True... Continue Reading

Date posted06/23/2026


NTTO: May 2026 International Air Passenger Travel to/from the U.S.
NTTO: May 2026 International Air Passenger Travel to/from the U.S.

International Air Passenger Enplanements To/From the U.S. Down 1.2 percent Year Over Year in May 2026Overseas Visitation to the U.S. Down 6.5 percent Year Over Year in May 2026 Data recently released by the National Travel and Tourism Office (NTTO) show that in May 2026: U.S.-international air... Continue Reading

Date posted06/15/2026


National Parks Fee Legislation Advances in House; Industry Coalition Engages Lawmakers
National Parks Fee Legislation Advances in House; Industry Coalition Engages Lawmakers

A significant development occurred this week in the ongoing discussion surrounding international visitor fees at America's National Parks and public lands. The House Natural Resources Committee introduced legislation – Great American Outdoors Act 250 (GAOA 250) – to reauthorize the... Continue Reading

Date posted06/11/2026


NTTO: March 2026 International Travel Volume
NTTO: March 2026 International Travel Volume

In March 2026, international visitor arrivals to the United States totaled 5,537,310, an increase of 2 percent compared to March 2025 Outbound travel departures from the United States by U.S. citizens totaled 9,308,594 in March 2026, an increase of 5.2 percent compared to March 2025 Data... Continue Reading

Date posted06/10/2026


Help Shape the Next Generation of Travel & Tourism Professionals
Help Shape the Next Generation of Travel & Tourism Professionals

The future of the travel and tourism industry depends on the people entering it today. That's why the International Inbound Travel Association (IITA) is expanding its efforts to connect educators, students, and industry professionals to strengthen the workforce that will support international... Continue Reading

Date posted06/9/2026


IITA Advocacy Update: National Park Issues Discussed Directly with Interior Secretary Burgum
IITA Advocacy Update: National Park Issues Discussed Directly with Interior Secretary Burgum

Starting from the far left: Representative Tom McClintock, 5th District, California; Bobby MaCaulay, Madara County District 5 Supervisor; Sandra Chapman, Chairperson of the Southern Sierra Miwuk Nation; Rhonda Salisbury, CEO, Visit Yosemite Madera County; Stephen Griefer, Tuolumne County District... Continue Reading

Date posted06/9/2026