This article originally appeared in the 2025 edition of Inbound Insider: The Official IITA Member Directory & Magazine. IN THE REALM of global travel, where tourists seek authentic experiences and immersive cultural encounters, Indigenous tourism stands as a beacon of profound significance.... Continue Reading
So are we — and we’re bringing exclusive offers just for the tourism professionals and members we meet during the show! Whether you're an Inbound Operator, DMO, Supplier, or Service Provider, we’d love to connect and share how IITA supports your success in the international... Continue Reading
April 2025 International Air Passenger Travel to and from the United States The National Travel and Tourism Office (NTTO) recently released April data that international arrivals showed marked improvement over the first quarter of 2025, particularly given the sharp decline in March.... Continue Reading
Later this summer, IITA inbound operator members will come together to collaborate on strategies that address current challenges and optimize the opportunities that lie ahead. While IITA operators participate in quarterly Forum discussions, for the first time IITA will bring the principals... Continue Reading
By Steve Richer, DC Correspondent As a result of scheduling meetings on Capitol Hill last month with relevant committee and subcommittee leaders in both houses, committee staff, and operating agencies dealing with our issues, including visas, entry, public lands, and tourism marketing, IITA is... Continue Reading
Success Story: American Ring Travel Brings Major Cross-Country Tour to Sioux City, Iowa, Thanks to IITA Inbound Insider Steps to Success™ Program. As a result of the Iowa Tourism Office having hosted IITA’s Steps to Success training program, one of its stakeholders gained a... Continue Reading
In response to growing uncertainty stemming from government trade and border policies, the International Inbound Travel Association (IITA) and a coalition of North American tourism associations have joined forces to confront the evolving challenges and opportunities facing the international... Continue Reading
Recent reports from the National Travel and Tourism Office shared international arrivals for March and the international traveler spend for February. Additionally, NTTO adjusted its forecast based on the declines experienced in the last few months. U.S.-international air traffic passenger... Continue Reading
IITA and education partner Alon Tourism Solutions recently launched an online version of IITA’s Inbound Insider Steps to Success™ program for individuals to learn why and how to pursue international inbound business working with the travel trade. The online experience provides tools,... Continue Reading
At IITA, we’re proud to highlight Alabama Tourism Department as one of our keystone partners. Their commitment to showcasing Alabama’s rich cultural heritage, natural beauty, and world-class attractions has made the state an increasingly popular destination for international... Continue Reading
The international travel landscape is shifting, and recent reports highlight a troubling trend: a decline in inbound travel to the U.S. from key international markets, including Canada and other markets. According to recent articles from CP24 and CTV News, industry leaders are expressing growing... Continue Reading
IITA hit Capitol Hill this week with key messages and specific asks for members of Congress and administration officials. Destination Capitol Hill (DCH), the industry’s annual legislative event brought together 400 travel professionals from across the country to converge on policymakers... Continue Reading
