2026 Summit Schedule of Events

 Program subject to change.  

Note:  If you are flying in to the Buffalo Niagara International Airport, shuttle service to the Seneca Resort will be provided on Sunday and Thursday.  If you elect to fly in and out of Toronto or cross the border for visitation, you will need your passport you will need to arrange your own transportation.  

Sunday, February 8

•              TBD               - Buffalo Niagara Airport Transportation 
• 10:00 AM – 5:00 PM – Registration, Events Events Center Foyer
• 12:00 PM – 1:00 PM – Board of Directors Lunch, Hawk Room C
  
•   1:00 PM  -  4:00 PM - Board of Directors Meeting, Hawk Room AB
•   2:00 PM -                    FAM Tour Arrivals, Seneca Resort, Sponsored by the Destinations Hosting  
•   5:00 PM – 10:00 PM - Transportation to Super Bowl Event, Niagara Falls Convention Center
•   5:00 PM –  Game End – Super Bowl Party, Niagara Falls Convention Center - Cataract Room, Sponsored by Niagara Falls USA

Monday, February 9

• 7:00 AM  –  5:00 PM – Registration, Events Center Foyer
• 7:45 AM  –  8:45 AM – Inbound Operator Breakfast, Wolf Room, Sponsored by Travel Oregon
• 9:00 AM – 10:30 PM – General Sessions, Events Center A
  
  • IITA Annual Meeting
  • Industry Updates
• 10:30 AM – 10:45 AM – Break, Events Center Foyer, Sponsored by Colorado Tourism
• 10:45 AM –12:15 PM – General Sessions, Events Center A
• 12:30 PM  –  1:30 PM – Luncheon, Events Center CD 
• 1:40 PM   –   2:45 PM – Power Hour Networking Appointments – Group 1, Events Center B, Sponsored by Travel Nevada

• 1:45 PM   –   2:45 PM – Breakout Session, Events Center A
• 2:45 PM   -    3:00 PM - Break, Events Center Foyer
• 2:45 PM   -    4:00 PM - Power Hour Networking Break, Events Center B
• 3:00 PM   –   4:05 PM – Power Hour Networking Appointments – Group 2, Events Center B, Sponsored by Travel Nevada
• 3:00 PM   –   4:00 PM – Breakout Session - Events Center A
• 4:15 PM   –   5:20 PM – Power Hour Networking Appointments – Group 3, Events Center B  Sponsored by Travel Nevada
• 4:15 PM   –   5:15 PM – Breakout Session - Events Center A
• 5:15 PM   –   6:30 PM – Wine Reception, Events Center Foyer, Sponsored by Wine Water and Wonders of NY State
• 6:45 PM   -   9:00 PM -  Transportation to Opening Event, Brickyard Brewing Company
• 7:00 PM   -   9:00 PM – Opening Event, Brickyard Brewing Company, Sponsored by Niagara Falls USA & Niagara County Tourism Partners

Tuesday, February 10

• 7:30 AM  –  12:30 PM – Registration, Events Center Foyer
• 7:45 AM  –    8:45 AM – Breakfast with the Operators (all registered attendees), Events Center CD, Sponsored by Visit Savannah
  
• 9:00 AM  –  10:45 AM – Inbound Operator Forum, Hawk Room
• 9:00 AM  –  10:45 AM – DMO/Tour Supplier Forum, Event Center A
• 10:45 AM – 11:15 AM – Break, Event Center Foyer

• 11:15 AM – 12:15 PM – Inbound Operator/DMO/Tour Supplier Forum, Event Center A
• 12:30 PM  - 12:50 PM - Sightseeing Box Lunch (Present Ticket), Event Center Foyer, Sponsored by Niagara Falls USA
• 12:50 PM  –  4:30 PM – Sightseeing/City Tours, Sponsored by Niagara Falls USA
• Open Evening - Dine Around

Wednesday, February 11

•   7:45 AM –  8:45 AM – Inbound Operator Breakfast, Wolf Room, Sponsored by Rhythms of the South
  
•   9:00 AM –  9:50 AM – General Session, Event Center A, Sponsored by BWH Hotels
• 10:00 AM - 11:00 AM -  Breakout Sessions, Event Center A and Hawk Room, Sponsored by BWH Hotels
• 11:00 AM – 11:15 AM – Break, Event Center Foyer
• 11:15 AM - 12:15 PM -  Breakout Sessions, Event Center A and Hawk Room, Sponsored by BWH Hotels
• 12:30 PM –  1:30 PM –  Luncheon, Grand Ballroom C, Sponsored by Gtr. Birmingham Conv. & Visitors Bureau, Alabama Tourism and IPW
  
•   1:40 PM –   2:45 PM – Power Hour Networking Appointments – Group 1, Event Center CD
•   1:45 PM –   2:45 PM – Breakout Session, Event Center A, Sponsored by BWH Hotels
•   2:45 PM -    3:00 PM - Break, Event Center Foyer, Sponsored by Seneca Niagara Resort & Casino
•   2:45 PM -    4:00 PM - Power Hour Networking Break, Event Center CD (Inside Room), Sponsored by Seneca Niagara Resort & Casino
•   3:00 PM –   4:05 PM – Power Hour Networking Appointments – Group 2, Event Center CD
•   3:00 PM –   4:00 PM – Breakout Session, Event Center A, Sponsored by BWH Hotels
•   4:15 PM –   5:20 PM – Power Hour Networking Appointments – Group 3, Event Center CD
•   4:15 PM –   5:15 PM – Breakout Session, Event Center A, Sponsored by BWH Hotels
•   6:00 PM -    9:00 PM –Transportation to Closing Event, Rainbow Air Tourism Center
•   6:00 PM -    9:00 PM - Closing Reception and Dinner, Rainbow Air Tourism Center, Sponsored by Niagara Falls USA & Rainbow Air Inc.

Thursday, February 12

• TBD - Buffalo Niagara Airport Shuttle Transportation
• Post-FAM Departures, Seneca Lobby

Dress Code:  Business attire is required during the day Monday and Wednesday. Casual attire is appropriate for Tuesday and all other social activities.