Education
Education Session-AI in Action-Harnessing AI for Inbound Travel Operations & Discoverability
Artificial intelligence is rapidly reshaping how travelers search and plan their travel options....
Education Session-All Member Forum- Shaping the Future of Inbound Travel, Together
Following the panel discussion, attendees broke into small group roundtable discussions around the...
Education Session-Beyond the Acronym-Advancing Inclusion Through the Power of Travel
Even as public discourse around diversity, equity, and inclusion evolves, the travel industry...
Education Session-Canada at a Crossroads-The State of America’s Largest Inbound Market
Canada – largest U.S. source market — is down an estimated 25 percent in 2025, which...
Education Session-Collaborate with Tour Operators and Assess the Return on Investment
Tour operators play a crucial role in enhancing the value of destinations. However, accurately...
Education Session-Community-Led Experiences-Turning Local Pride into Inbound-Ready Product
As global travelers seek more authentic, story-driven experiences, cultural and heritage tourism...
Education Session-From Stadiums to Stayovers–Turning Sports into International Tourism Wins
This session explored how sports events can be leveraged as gateways to destination discovery,...
Education Session-Hotels First – Why Inbound Operator–Hotel Alignment Is Foundational
This panel brought together inbound operators and hotel revenue managers to examine the...
Education Session-Measuring What Matters-Defining ROI for Travel Trade Success in DMOs
As international inbound travel rebounds, DMOs must justify investments in trade missions, sales...
Education Session-Mobilizing Our Voice to Protect America’s Welcome
Inbound travel depends on policies that keep the U.S. open and competitive. In this dynamic...
Education Session-Partnering with America’s First Nations
This panel explores how indigenous tourism entities, DMOs, and Tribal leaders collaborate to...
Education Sessions Package - All Twelve Sessions
Secure the recorded sessions of the highly-rated education program from Summit 2026 and save on...