As we look ahead to a pivotal year for inbound travel, there’s never been a better time to be part of the International Inbound Travel Association. Our industry is on the move—and so is IITA. We’re actively working with U.S. Travel, Brand USA, and other national partners to... Continue Reading
IPW 2025, held last week in Chicago, brought together more than 5,000 attendees from more than 60 countries, including nearly 1,800 international and domestic buyers and media. U.S. Travel estimates the show generated an estimated $26 billion in future U.S. travel. A highlight of the week was... Continue Reading
The National Travel and Tourism Office has released 12 market profile reports of overseas visitors for calendar year 2024 and prior years. These profiles, based on the Survey of International Air Travelers (SIAT), detail the characteristics of overseas visitors engaged in the following... Continue Reading
IITA Members Participate at Half Price Looking to expand your international reach without leaving your office? Here’s your chance to Go Global from Your Desktop! As part of their strategic partnership, IITA and the U.S. Commercial Service will host Destination USA, a dynamic virtual... Continue Reading
When international visitors come to the U.S., they bring more than economic benefit, they bring connection AS WE REFLECT on another year of global engagement and inbound travel momentum, I want to take this opportunity to thank each of you—our international colleagues, travel advisors and... Continue Reading
WE’VE BEEN HERE BEFORE. Times of uncertainty, confusion and waning consumer confidence impacting travel to the U.S. are not new to us. These cycles have historically impacted travel with temporary downturns and challenges for the U.S. inbound industry and travel trade distribution network.... Continue Reading
THE AMERICAN SOUTH isn’t just a few iconic destinations anymore—it’s a global phenomenon of food, music and culture. That’s the message I want to amplify as we continue redefining the region’s international tourism strategy. We offer a warm, wholehearted... Continue Reading
Provided by IITA’s Advocacy CommitteeAs we prepare to come together at IPW, we want to equip you with key talking points to support your conversations with international travel buyers and media. Many of our international guests will have questions about the state of travel to the U.S., and... Continue Reading
This article originally appeared in the 2025 edition of Inbound Insider: The Official IITA Member Directory & Magazine. IN A TIME WHEN THE WORLD feels more connected than ever —and yet more complex, I’m honored to chair the International Inbound Travel Association, because our... Continue Reading
This article originally appeared in the 2025 edition of Inbound Insider: The Official IITA Member Directory & Magazine. AS WE LOOK AHEAD to 2026 and beyond, we are entering a truly extraordinary chapter for the United States as an international destination. The coming years will place the USA... Continue Reading
This article originally appeared in the 2025 edition of Inbound Insider: The Official IITA Member Directory & Magazine. With the World Cup, Route 66’s 100th anniversary, and the America 250 celebration, the United States is set to welcome millions for a historic year in 2026! THE UNITED... Continue Reading
This article originally appeared in the 2025 edition of Inbound Insider: The Official IITA Member Directory & Magazine. With Iconic Road Trips and a Rising Music Scene, Alabama Emerges as a Must-Explore Destination INCREASINGLY, TRAVELERS are seeking vacations that enable them to enjoy a touch... Continue Reading
